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Use Colour!

Did you know that using the right colours in your graphic design can greatly impact the way it is received? We certainly can associate certain colours with certain moods or feelings however, have you ever considered what other benefits using colour in your marketing materials can do to convert leads and sales?

Here’s some neat facts on how colour can help you win. Colour can…

-> Improve readership by 40%
-> Raise comprehension by 73%
-> Strengthen learning outcomes by 78%

Having an understanding on the impact of colour when designing a logo, brochure, catalogue, digital and print ads, website or slide deck is essential to the success of marketing tools. Having a pro on your side also helps.  Working with industry experts can be a massive asset to your business and outsourcing can be a great cost-effective way to go. If you’re not familiar with hiring an outsourced team or you want to know more about how that can look I’d be happy to have a conversation and answer any questions you might have.

*Information borrowed from findstack.com